Your skill isn't the problem. Your offer is. Why fitness, health and nutrition coaches should stop selling sessions and build one offer around the result their clients actually pay for.
Clients don't buy sessions. They buy the result.
If your calendar is packed with sessions and every month still feels like starting from zero, your skill isn't the problem. Your offer is.
In this episode:
For fitness, health and nutrition coaches who already get clients results and want a business that doesn't run on hours. Client examples are real. Results vary.
Want help turning your sessions into one offer? DM me directly on Instagram or simply message "READY" and I'll know what you mean.
Prefer to watch? The full video is on YouTube: search "The Phil Bohol Show EP 52" or @philbohol31.
Chapters
0:00 Cold open: your offer is the problem
1:09 Why selling your hours caps the business
2:24 Fitness skills vs business skills
2:55 Why posting more won't fix a weak offer
4:02 Build one offer around the result
4:20 Step 1: write down the result, in their words
4:59 What this looked like for my clients
6:29 Want help with your offer?
6:58 On the sales call, sell the end result
8:31 Price the result, not your hour
10:00 Say the price, then stop
11:04 What they get, what they don't, and your pitch
12:17 The moment it clicked for one of my coaches
13:58 Find the gaps in your offer
14:23 How to reach me
15:11 How closing should feel
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